Guides for small business websites.
Clear answers on what a website, an online shop, a logo or a Google Ads campaign involves and what it costs, written for owners who want to decide with the full picture.
PricingGoogle AdsE-commerceWebsitesBranding
Websites7 min
Google Business Profile Setup: Step by Step
Set up a Google Business Profile in the right order: eligibility, name and category rules, verification methods, photo specs and how to handle reviews.
Read more →Websites7 min
Local SEO Checklist for Small Businesses
A practical local SEO checklist: what to check on your Google profile, your website, your reviews and your location pages, and what to leave out.
Read more →Websites7 min
Small Business SEO: What to Fix First
Small business SEO in priority order, based on Google's own starter guide: check indexing, fix titles, write for real searches, then ignore the myths.
Read more →Branding7 min
Brand Identity: Logo, Colour, Type and Voice
What a brand identity is made of and how the parts work together: logo versions, a working colour palette, type, tone of voice and a one-page guide.
Read more →E-commerce8 min
Shopify vs WooCommerce: Costs and Control
Shopify and WooCommerce compared on what you pay, how much control you get and who handles updates, hosting and payments, so you can pick with open eyes.
Read more →Websites7 min
Landing Page Design: One Page, One Action
How to design a landing page that matches the ad, asks for one action, works on a phone and can be measured, using Google Ads guidance on page experience.
Read more →Websites8 min
Website Speed Optimisation: Core Web Vitals
Core Web Vitals in plain English: the three targets, where to read your own scores and which fixes help slow loading, jumping layouts and laggy taps.
Read more →Websites7 min
Restaurant Website Design: Menu, Booking, Visibility
What a restaurant website needs: a readable menu, one clear booking or ordering path, accurate hours and a setup that matches your Google profile.
Read more →Pricing7 min
How much does a small business website cost?
The price of a website is easier to judge once you split it into what you pay once and what comes back every year. Here is that split, the factors that move the number, and what our fixed prices cover.
Read more →Google Ads8 min
PPC management fees explained: the fee, the ad budget and click prices
Google Ads involves two separate payments: the management fee and the ad budget you pay Google. Here is how each works, how the auction decides what a click costs, and what our monthly management covers.
Read more →E-commerce8 min
Ecommerce website design: Shopify vs WooCommerce costs compared
An online shop has more moving parts than a brochure site: platform, payments, delivery and stock. Here is what each part costs, how the two most common platforms differ, and what a fixed-price shop includes.
Read more →Websites7 min
Small business website: what it needs to win enquiries
A good small business website does one job well: it turns a stranger into a phone call, a message or a booking. These are the pages, details and settings that make that happen.
Read more →Websites7 min
Website redesign: when it’s time and what it involves
A redesign is more than a new look. Here are the signs that your current site is holding you back, the steps a redesign goes through, and how to keep what already works, including your search traffic.
Read more →Branding6 min
What a logo package includes: files, colours and brand guide
A logo package is more than one image. Here is what each part of a package is for, which files you will use, and how our three custom logo design packages differ.
Read more →Let's start
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Send us a few lines on WhatsApp or give us a call; we'll work out together which package suits you and when your site can go live.